1. Introduction

Welcome to Finest Group. We are committed to protecting your privacy and handling your data in an open and transparent manner. This Privacy Policy applies to all services offered by Finest Group and its divisions, including Finest Technical Services LLC, Finest Air Conditioning Industries LLC, New Martech Aircondition & Refrigeration Spare Parts Trading Co. LLC (Dubai & Sharjah), Sofa Palace, and Fineflex. It explains how we collect, use, process, and disclose your information when you interact with our websites, services, or communicate with us.

By accessing or using our services, you consent to the data practices described in this policy.

2. Information We Collect

We may collect various types of information from and about you, including:

• Personal Identifiable Information (PII): This includes information you voluntarily provide to us, such as your name, email address, phone number, mailing address, company name, job title, and any other details you provide when filling out forms, requesting quotes, making purchases, or communicating with us.
• Usage Data: Information about how you access and use our websites and services, including your IP address, browser type, device information, operating system, referral URLs, pages viewed, time spent on pages, and clickstream data.
• Communication Data: Records of your correspondence with us, including emails, chat messages, and phone call recordings (where applicable and with prior notification).
• Transaction Data: Details about products or services you have purchased from us, payment information (though we typically use third-party payment processors and do not store sensitive payment card details), and delivery information.
• Information from Third Parties: We may receive information about you from third-party sources, such as business partners, public databases, and social media platforms, in accordance with applicable laws.

3. How We Use Your Information

We use the information we collect for various purposes, including:

• To Provide and Maintain Services: To operate, maintain, and improve our websites and services, fulfill your requests, process transactions, and provide customer support.
• To Communicate with You: To respond to your inquiries, send you updates, newsletters, marketing communications (where you have opted in), and other information related to our services.
• For Personalization: To personalize your experience on our websites and tailor our offerings to your interests.
• For Analytics and Improvement: To understand how users interact with our services, analyze trends, and improve our website functionality, content, and offerings.
• For Marketing and Promotion: To send you promotional materials about our products and services, and those of our affiliates, that we believe may be of interest to you. You can opt-out of marketing communications at any time.
• For Security and Fraud Prevention: To protect our services, users, and the public from fraud, security breaches, and other harmful activities.
• For Legal Compliance: To comply with applicable laws, regulations, legal processes, and governmental requests.

4. How We Share Your Information

We may share your information in the following circumstances:

• Within Finest Group: Your information may be shared among our various divisions (Finest Technical Services, Finest Air Conditioning Industries, New Martech, Sofa Palace, Fineflex) to provide integrated services, for internal administration, and for marketing purposes, in line with your preferences.
• Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as website hosting, data analysis, payment processing, customer service, marketing, and IT services. These providers are obligated to protect your information and use it only for the purposes for which it was disclosed.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency).
• With Your Consent: We may share your information with third parties when we have your explicit consent to do so.

5. Data Security

We implement robust technical and organizational measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. While we strive to protect your data, no method of transmission over the Internet or electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.

6. Your Data Protection Rights

Depending on your location and applicable data protection laws, you may have the following rights regarding your personal information:

• Right to Access: Request a copy of the personal information we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal information under certain circumstances.
• Right to Restriction of Processing: Request that we limit the way we use your personal information.
• Right to Object to Processing: Object to our processing of your personal information for direct marketing or certain other purposes.
• Right to Data Portability: Request to receive your personal information in a structured, commonly used, and machine-readable format.
• Right to Withdraw Consent: Withdraw your consent at any time where we rely on consent to process your personal information.

To exercise any of these rights, please contact us using the details provided in the “Contact Us” section below.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (like web beacons and pixels) to track activity on our websites and hold certain information. Cookies are small files stored on your device. They help us improve your experience, analyze site usage, and support our marketing efforts.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our services.

8. Third-Party Links

Our websites may contain links to third-party websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

9. Children’s Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from children without verification of parental consent, we take steps to remove that information from our servers.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date at the top of this policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Last Updated: July 28, 2025